In September 2016 Jessie M. Abad participated in the panel entitled:
CONTENT CREATORS: LESSONS TO LEARN FROM PRINCE’S LEGAL AND BUSINESS TROUBLES AND SUCCESSES?
WHAT HE DID RIGHT AND WHAT HE DID WRONG
during the Social Media Week 2016 Miami (#SMWMiami).
Wednesday Sep 14, 2016 - 4:30 PM - 5:30 PM
“Prince” Roger Nelsen, also “the artist formerly known as Prince” was one of the greatest,
prolific, creative geniuses of our times. He was a visionary not simply because of his musical
sound, but also, because of the image he portrayed in fashion and onstage, in marketing and in
protecting and controlling his works contrary to what music executives and even his fans deemed
sound business judgment. And although his lasting influence in the entertainment industry will
not be fully known until years from now, we can take solace today in the lessons Prince has
taught all of us.
Content creators joined us for a spirited discussion on what Prince did right or wrong and how they can apply those lessons to their brands. The conference took place the week of September 12 and Jessie's panel was help on Wednesday, September 14th between 4:30pm-5:30pm.
Social Media Week Miami (SMWMiami), part of the group of conferences that take place every quarter throughout the world under the umbrella name Social Media Week, returns to Miami from September 12th to the 16th, 2016. Social Media Week Miami will again take place at the Miami Ad School in Wynwood; where existing indoor and tented outdoor space will be used to significantly expand the conference venue.
Here is a short video of the general Social Media Week movement.
This year, SMWMiami was partnering with the Broadcasting Board of Governors (BBG), the US International Civilian Broadcast Agency, which hosted within Social Media Week Miami, the first annual Cuba Internet Freedom conference (CIF). The Cuba Internet Freedom conference united all persons and entities interested in fostering uncensored access to the internet in Cuba. Such people included, but are not limited to, U.S. Senators and Cubans living on the island and traveling to Miami to share their circumvention techniques and other successful uses of technology despite the limited accessibility in Cuba. The Cuba Internet Freedom conference took place during the first two days of Social Media Week Miami - on Monday and Tuesday, September 12th and 13th, 2016.
During the week, local and international media (including Univision, WPLG Channel 10, CNN, the Miami Herald, etc.), social media influencers, digital companies, corporate representatives, international speakers and diplomats from many of the consular offices in Miami (including, but not limited to, the Consuls for the United Kingdom, Canada, Mexico and Spain) joined the conference to discuss cutting edge issues in social media and technology. The last three days of the conference, (Wednesday, Thursday and Friday - September 14th through the 16th) offered programming throughout several tracks focusing on social media content as it relates to journalism, public relations, marketing, entrepreneurs, business, lifestyle, society, etc. We also offered Twitter, Facebook LIVE, Periscope and Snapchat Mastery training workshops.
Some of the sessions were in English and others in Spanish.
Attendees to the week-long event are digitally-savvy and/ or interested in learning about how to leverage todays' communications technology. Attendees come from throughout the globe.